- 09 Jan 08, 02:17#29120
Le coeur a ses raisons que la raison ne connaît point. 
F1Live:
A Formula One race was the second most watched sporting event in the world last year, independent television viewing analysts Initiative Sports Futures has found.
A new report shows that the 2007 Brazilian Grand Prix, a three-way showdown for the title that saw Kimi Raikkonen crowned world champion, was beaten only by American football's NFL Super Bowl as the most popular sports telecast of 2007.
The Interlagos race attracted an average global TV audience of 78 million, the report found, compared with 97m for the Super Bowl.
Initiative also found that the total 'reach' of the 2007 championship finale - the amount of people who watched at least three minutes of the telecast - was 152m.
The Super Bowl's 'reach' was lower, at 142m.
A Formula One race was the second most watched sporting event in the world last year, independent television viewing analysts Initiative Sports Futures has found.
A new report shows that the 2007 Brazilian Grand Prix, a three-way showdown for the title that saw Kimi Raikkonen crowned world champion, was beaten only by American football's NFL Super Bowl as the most popular sports telecast of 2007.
The Interlagos race attracted an average global TV audience of 78 million, the report found, compared with 97m for the Super Bowl.
Initiative also found that the total 'reach' of the 2007 championship finale - the amount of people who watched at least three minutes of the telecast - was 152m.
The Super Bowl's 'reach' was lower, at 142m.

