- 18 Aug 08, 00:27#60999
Hello everyone,
My name is Michael Farrar and I am working on my dissertation for my MBA. I am right now looking for people to take my survey on marketing practices and Formula One racing. Most of the questions relate to and are applied to marketing practices more so than F1, however, the results of these questions based on fan/consumer responses will then be allied to my research and then recommendations will then be applied off the findings. Each question is derived from research that I have found in the world of Sports Marketing. Some of the questions do repeat themselves and are worded differently. The reason for this is because each one deals with a different area of image theory, views experience, marketing practices and consumer behaviour.
Once complete, the result from you the fans will be compiled applied to the research and then suggestions will be made. This final document with full recommendation will then be given to Formula One Management. Your voice will be heard by F1 through this survey and final document. If you would like a copy of the results I will be more than happy to e-mail them to you. My e-mail address is on the survey and I can be contacted at any time if there are any questions you may have.
Here is the link to the survey:
http://www.surveymonkey.com/s.aspx?sm=G ... AmNQ_3d_3d" onclick="window.open(this.href);return false;
Let’s together make F1 better by making the fans voice heard. Thank you for your time and help.
Kind regards,
Michael Farrar
Roehampton University MBA Student
My name is Michael Farrar and I am working on my dissertation for my MBA. I am right now looking for people to take my survey on marketing practices and Formula One racing. Most of the questions relate to and are applied to marketing practices more so than F1, however, the results of these questions based on fan/consumer responses will then be allied to my research and then recommendations will then be applied off the findings. Each question is derived from research that I have found in the world of Sports Marketing. Some of the questions do repeat themselves and are worded differently. The reason for this is because each one deals with a different area of image theory, views experience, marketing practices and consumer behaviour.
Once complete, the result from you the fans will be compiled applied to the research and then suggestions will be made. This final document with full recommendation will then be given to Formula One Management. Your voice will be heard by F1 through this survey and final document. If you would like a copy of the results I will be more than happy to e-mail them to you. My e-mail address is on the survey and I can be contacted at any time if there are any questions you may have.
Here is the link to the survey:
http://www.surveymonkey.com/s.aspx?sm=G ... AmNQ_3d_3d" onclick="window.open(this.href);return false;
Let’s together make F1 better by making the fans voice heard. Thank you for your time and help.
Kind regards,
Michael Farrar
Roehampton University MBA Student
- By hass25