- 13 Feb 15, 00:50#432953
2014 Monster 26x Bookie Mugger
2015, 2016 WDC: LH44
Interesting,brave and seemingly heartfelt words from Ron. It could be that he saw this coming and has created a new angle with Honda etc,but I dont see anything replacing the free money just for naming your team.
In the other hand it could be that Rons absence, his achievment in the road car plus his retirement age are distorting things to him. May a guy on here, WB springs to mind, could have told Ron a year ago that there were no more sponsors willing to pay 50 mill for a car in mid grid, however temporary and however quickly they get back to the front. The old days of selling the past and the future just doesnt was h anymore, with the only team to add spponsors being Merc. Williams got Martini but for a price Ron rejected. Red Bull are owned by Red Bull, Force Indias sahara...well lets say no more there..., Ferrari and their immoral drug deal with PM Marlboro and thats about it. Lotus and Sauber been crying for someone for years now.
Vodaphone fled, Santadar following, Eimrates swapped to FOM. The only team worth sponsoring right now are Merc, because they are winners. There is no value in associating with a sport that your team spend each weekend moaning about not being clever enough to compete, then of course someone had the bright idea to go pay to view, which must have really excited the advertisers
Ron is correct ofcourse and he is big enough to say it, where the others b!tches and twisters would be ..well , lying and twisting the lack of sponsor. If he had looked at Button and then the results since Lewis left in clear daylight, he should have sawn Martinis arms off, even at 15 mill
He is starting to remind me of an old unbeaten heavyweight who comes out of retirement and gets a good slow hiding before finally realising that times have changed and the old saying 'tough guys dont dance' dont apply anymore with the new generation of guys equally at home in the ring or the dancefloor
In the other hand it could be that Rons absence, his achievment in the road car plus his retirement age are distorting things to him. May a guy on here, WB springs to mind, could have told Ron a year ago that there were no more sponsors willing to pay 50 mill for a car in mid grid, however temporary and however quickly they get back to the front. The old days of selling the past and the future just doesnt was h anymore, with the only team to add spponsors being Merc. Williams got Martini but for a price Ron rejected. Red Bull are owned by Red Bull, Force Indias sahara...well lets say no more there..., Ferrari and their immoral drug deal with PM Marlboro and thats about it. Lotus and Sauber been crying for someone for years now.
Vodaphone fled, Santadar following, Eimrates swapped to FOM. The only team worth sponsoring right now are Merc, because they are winners. There is no value in associating with a sport that your team spend each weekend moaning about not being clever enough to compete, then of course someone had the bright idea to go pay to view, which must have really excited the advertisers
Ron is correct ofcourse and he is big enough to say it, where the others b!tches and twisters would be ..well , lying and twisting the lack of sponsor. If he had looked at Button and then the results since Lewis left in clear daylight, he should have sawn Martinis arms off, even at 15 mill
He is starting to remind me of an old unbeaten heavyweight who comes out of retirement and gets a good slow hiding before finally realising that times have changed and the old saying 'tough guys dont dance' dont apply anymore with the new generation of guys equally at home in the ring or the dancefloor
McLaren chairman Ron Dennis says he would rather be without a title sponsor than undersell the space on his team's Formula 1 car.
The Woking-based team has been without a title partner since its Vodafone deal ended in 2013, despite having famously declared that one would be revealed on December 2 that year.
Dennis now believes that the costs of competing are so high that handing over title sponsorship rights is no longer possible without selling it off too cheaply.
"Title sponsorship doesn't exist any more as a concept," said Dennis. "If you look at what title sponsorship would normally be, it would be somewhere between 40-50 per cent of your budget.
"Where the budgets are for a competitive team, no company will come in and give you that kind of money.
"Therefore what you do is you cut it up into bite-sized pieces, so you get a range of companies with similar philosophies to join you on the car.
"Do we have room for bigger brands on our cars? Yes we do. But the reality is that we put ourselves in a position where the technology side of our business is providing different dynamics [of revenue]."
When asked if he had then given up on chasing a new title sponsor, Dennis said: "We haven't given up on the idea of attracting larger sums of money to our car, but what we don't want to do is put big brand names on at low levels of money.
"I feel a bit like Manchester United, which has had a run of crappy football games and gone down in the league. I still think we are Man Utd, I still think that we can come along and say 'will you sponsor us? We are still Man Utd'.
"The last thing you should do is suddenly start doing deals that are last place in the league table. That is maybe flawed, but I don't think so. That is the way I think."
2014 Monster 26x Bookie Mugger
2015, 2016 WDC: LH44
