- 24 Feb 10, 19:30#187046
Shame that iconic sponsorship in motor sport is dying out. In Formula One we've clearly seen it over the past few years. Pity because the Marlboro Penske's are just as iconic as your Marlboro McLaren's.
Penske loses Marlboro livery
By Kevin Turner Wednesday, February 24th 2010, 17:49 GMT
Team Penske will not run in its familiar Marlboro livery in the IndyCar championship this season.
The multiple title-winning squad unveiled its new black and white colour scheme today. Tobacco giant Marlboro/Philip Morris will no longer be sponsoring the #3 and #6 cars of Helio Castroneves and Ryan Briscoe, as it has done for the past two seasons.
It will be the first time since 1990 that a Penske car will not compete in the red and white design. All three 2010 cars, including Will Power's Verizon Wireless-backed machine, will run in the new livery.
Penske Racing president Tim Cindric said: "This represents a change for us, but we are excited about competing with three cars this season and looking forward to the opportunities that lie ahead for Team Penske."
Shame that iconic sponsorship in motor sport is dying out. In Formula One we've clearly seen it over the past few years. Pity because the Marlboro Penske's are just as iconic as your Marlboro McLaren's.
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