Formula One Championship leader Jenson Button motored into Birmingham, UK, yesterday to launch Bridgestone s Driving Nation roadshow. Despite the showers, people from Birmingham, Warwickshire, the Black Country and Coventry turned out in force to welcome the world s current Formula One Championship leader and catch up with his views on all things motoring.
Bridgestone s Driving Nation Roadshow got up close and personal with motorists, finding out what pressures they are currently facing on the roads, what is driving them mad about motoring today and what they believe the future holds for motoring in the UK. Brawn GP s Jenson Button did a live question and answer session in front of the crowd with Bridgestone Motorsport s, Andy Stobart. They spoke about how the Driving Nation Roadshow will travel the UK spreading the word about greener motoring and canvas motorists views on the pressures of driving today.
Andy Dingley, advertising and promotions manager of Bridgestone said: “It was fantastic to see so many people from all over the West Midlands turn out to visit Bridgestone s Driving Nation Roadshow. What better way to kick off our campaign than with the driver who quite simply has kept us glued to our TV sets over the last five months and has truly come into his own over this F1 season. Bridgestone was very proud that Jenson could come up to Birmingham to launch the Driving Nation Roadshow.”
Members of the public were asked to share their views on various motoring topics, such as the cost of fuel, the condition of the nation s roads, traffic congestion and car maintenance; as well as divulge their driving confessions. They also got the chance to test their driving skills against Jenson in the Bridgestone F1 simulator.
Source: Bridgestone Motorsport