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[myownalias]

Viewership figures down 75% on last season's F1 opener on the BBC. The first race on Sky pulled in a peak viewership of 1.02m, with only 526k watching the whole race. This will come as no surprise to many F1 fans, and with these initial figures, will sponsors be getting nervy about continued sponsorship of the sport with 75% less people watching?

Source: http://www.cable.co.uk/news/sky-sports- ... 801321822/

[LewEngBridewell]

Viewership figures down 75% on last season's F1 opener on the BBC. The first race on Sky pulled in a peak viewership of 1.02m, with only 526k watching the whole race. This will come as no surprise to many F1 fans, and with these initial figures, will sponsors be getting nervy about continued sponsorship of the sport with 75% less people watching?

Source: http://www.cable.co.uk/news/sky-sports- ... 801321822/

It will start increasing (BBC), what with the seemingly disappointing Sky coverage & the British success. People needn't start crying yet.

[myownalias]

Viewership figures down 75% on last season's F1 opener on the BBC. The first race on Sky pulled in a peak viewership of 1.02m, with only 526k watching the whole race. This will come as no surprise to many F1 fans, and with these initial figures, will sponsors be getting nervy about continued sponsorship of the sport with 75% less people watching?

Source: http://www.cable.co.uk/news/sky-sports- ... 801321822/

It will start increasing (BBC), what with the seemingly disappointing Sky coverage & the British success. People needn't start crying yet.

The actual race coverage on Sky is as good as the BBC was last year, that isn't the issue, the issue is the cost of having the privilege of watching F1 live for half the season!

What I am interested in is when the BBC and Sky go head to head, bring on China...

[LRW]

[i]Viewership figures down 75% on last season's F1 opener on the BBC. The first race on Sky pulled in a peak viewership of 1.02m, with only 526k watching the whole race. This will come as no surprise to many F1 fans, and with these initial figures, will sponsors be getting nervy about continued sponsorship of the sport with 75% less people watching?

Surely you mean 75% less UK viewers?

[LRW]

What I am interested in is when the BBC and Sky go head to head, bring on China...[/i]

BBC will kick bottom...!

[McLaren]

Viewership figures down 75% on last season's F1 opener on the BBC. The first race on Sky pulled in a peak viewership of 1.02m, with only 526k watching the whole race. This will come as no surprise to many F1 fans, and with these initial figures, will sponsors be getting nervy about continued sponsorship of the sport with 75% less people watching?

Source: http://www.cable.co.uk/news/sky-sports- ... 801321822/

It will start increasing (BBC), what with the seemingly disappointing Sky coverage & the British success. People needn't start crying yet.

The actual race coverage on Sky is as good as the BBC was last year, that isn't the issue, the issue is the cost of having the privilege of watching F1 live for half the season!

What I am interested in is when the BBC and Sky go head to head, bring on China...

Indeed ,i know a few people that like F1 ,but aren't mad on it.No way are some of those paying for SKY.As LRW said with the early british success there will be more people getting into it it's possible but i doubt it.
BBC figures i would of thought won't be much lower than last year.Depends who commentry is better .I have sky but will probably watch the BBC as I like Jake ,fellow Norwich supporter

[myownalias]

Viewership figures down 75% on last season's F1 opener on the BBC. The first race on Sky pulled in a peak viewership of 1.02m, with only 526k watching the whole race. This will come as no surprise to many F1 fans, and with these initial figures, will sponsors be getting nervy about continued sponsorship of the sport with 75% less people watching?

Surely you mean 75% less UK viewers?

Yes, I would have thought that would go without saying, given the theme of this thread! ; )

[LRW]

Viewership figures down 75% on last season's F1 opener on the BBC. The first race on Sky pulled in a peak viewership of 1.02m, with only 526k watching the whole race. This will come as no surprise to many F1 fans, and with these initial figures, will sponsors be getting nervy about continued sponsorship of the sport with 75% less people watching?

Surely you mean 75% less UK viewers?

Yes, I would have thought that would go without saying, given the theme of this thread! ; )

But my point being, 75% less UK viewers COULD be a dramatically smaller number than 75% of world viewers, as your point read. And therefore may not have such an impact on the sponsors as you say.

I say COULD, as I don't Know the world viewing figures.....?

[myownalias]

But my point being, 75% less UK viewers COULD be a dramatically smaller number than 75% of world viewers, as your point read. And therefore may not have such an impact on the sponsors as you say.

I say COULD, as I don't Know the world viewing figures.....?

Ah, I see... but the UK is still quite a large market for sponsors...

[synsei]

Viewership figures down 75% on last season's F1 opener on the BBC. The first race on Sky pulled in a peak viewership of 1.02m, with only 526k watching the whole race. This will come as no surprise to many F1 fans, and with these initial figures, will sponsors be getting nervy about continued sponsorship of the sport with 75% less people watching?

Source: http://www.cable.co.uk/news/sky-sports- ... 801321822/

Sadly this is what I was expecting. There are many factors at work here but the main one is that a sizeable majority of people simply do not have the disposable income to sign up to SKY just now. It will be interesting to see the viewing figures for the BBC show.

[myownalias]

It will be interesting to see the viewing figures for the BBC show.

Average of 2.73m with a peak of 3.28m.

[acosmichippo]

Viewership figures down 75% on last season's F1 opener on the BBC. The first race on Sky pulled in a peak viewership of 1.02m, with only 526k watching the whole race. This will come as no surprise to many F1 fans, and with these initial figures, will sponsors be getting nervy about continued sponsorship of the sport with 75% less people watching?

Source: http://www.cable.co.uk/news/sky-sports- ... 801321822/

Sadly this is what I was expecting. There are many factors at work here but the main one is that a sizeable majority of people simply do not have the disposable income to sign up to SKY just now. It will be interesting to see the viewing figures for the BBC show.

To get SKY F1, do you have to purchase a whole package of other SKY sports channels?

If I lived in the UK, I wouldn't be opposed to paying to watch F1, but I'm certainly not going to pay to watch F1 AND football, cricket, golf, etc...

[stonemonkey]

You can't get it on it's own, if you have sky then you need one of these packages Sky HD/Sky movies/Sky sports. If you're on cable then you need to get the Sky sports package, on cable you can get Sky sports HD which all channels are HD except for F1.

[vaptin]

I think the biggest issue for Sky is that only half watched the race in full, the race (live) was on at 6am UK time, and on a specialist f1 channel; i.e. I think its a fair assumption these were mainly hardcore f1 fans watching it. The race wasn't a boring one either. Heck a British driver was in a lead and another started on pole.

I think the figures will be even lower for Malaysia, people have seen Sky's offering now, seen how the BBC's highlights compare, and won't bother getting up early to watch it live on Sky.

The BBC's figures weren't so high either though. But maybe people watched it on demand on the iplayer, seems logical that that'll increase when broadcasted television doesn't have the advantage of being live.

[synsei]

I watched it as it was broadcast on iPlayer via my laptop, I watch very little on a television these days. Our TV is an old Sony 100hz 32" flat screen CRT with built in Freeview and it is used solely by the kids and then mainly for watching DVD's or playing on the Wii. I much prefer the picture quality on our TV compared to my sisters all singing, all dancing Samsung 42" HD jobbie which looks so bland in comparison.