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[Jamie]

BMW are still involved?

[Denthúl]

I doubt Sauber would let BMW buy in to the team again. The whole reason he sold the team was to guarantee the future of his employees and he got stung by BMW pulling out. As a result, he's had to go through the uncertain stage where Qadbak were going to buy the team, then didn't, and then had to use his own money to buy the team back but lay off as much as 60% of his staff (depending on which report you read) in order to keep it alive.

But didn't BMW decided to do the right thing and sold it back to Peter at a bargain basement deal? instead of somebody else.

Only after the Qadbak withdrawal. They originally priced the sale at something like £95m which was way above what Sauber could afford.

[Hexagram]

Its unprofessional to have BMW still in the name. Can they not get it changed or is there some silly fee to have the BMW part of the name removed.

[Denthúl]

Its unprofessional to have BMW still in the name. Can they not get it changed or is there some silly fee to have the BMW part of the name removed.

Neither, but they might lose income from TV revenue and other such benefits from Bernie if they change now, so it isn't worth it consideirng they only appear to have one sponsor so far.

[Hexagram]

Its unprofessional to have BMW still in the name. Can they not get it changed or is there some silly fee to have the BMW part of the name removed.

Neither, but they might lose income from TV revenue and other such benefits from Bernie if they change now, so it isn't worth it consideirng they only appear to have one sponsor so far.

With the name the way it is I can only see it preventing sponsors when they inquiry with the team.

"Why you got BMW in the name?"

"Ermmm.... They bailed on us last year and now we have a ferrari engine in the car but haven't removed BMW from our name since it will cost us money. Lets do business!"

[Denthúl]

Its unprofessional to have BMW still in the name. Can they not get it changed or is there some silly fee to have the BMW part of the name removed.

Neither, but they might lose income from TV revenue and other such benefits from Bernie if they change now, so it isn't worth it consideirng they only appear to have one sponsor so far.

With the name the way it is I can only see it preventing sponsors when they inquiry with the team.

"Why you got BMW in the name?"

"Ermmm.... They bailed on us last year and now we have a ferrari engine in the car but haven't removed BMW from our name since it will cost us money. Lets do business!"

The alternative would, potentially, be to not start the season (assuming monies are paid up before that point for the previous year). Besides, it's rumoured that there are sponsorship deals being signed and will be in place before the season starts so hopefully they will be true.

[antoniob]

Its unprofessional to have BMW still in the name. Can they not get it changed or is there some silly fee to have the BMW part of the name removed.

Neither, but they might lose income from TV revenue and other such benefits from Bernie if they change now, so it isn't worth it consideirng they only appear to have one sponsor so far.

With the name the way it is I can only see it preventing sponsors when they inquiry with the team.

"Why you got BMW in the name?"

"Ermmm.... They bailed on us last year and now we have a ferrari engine in the car but haven't removed BMW from our name since it will cost us money. Lets do business!"

uhm.. no thanx. think your biz sense sucks!!. is probably what they will say. is it possible that there may still be some kind of deal between beemer and Peter ?. I mean why would he use the name at all

[Denthúl]

Its unprofessional to have BMW still in the name. Can they not get it changed or is there some silly fee to have the BMW part of the name removed.

Neither, but they might lose income from TV revenue and other such benefits from Bernie if they change now, so it isn't worth it consideirng they only appear to have one sponsor so far.

With the name the way it is I can only see it preventing sponsors when they inquiry with the team.

"Why you got BMW in the name?"

"Ermmm.... They bailed on us last year and now we have a ferrari engine in the car but haven't removed BMW from our name since it will cost us money. Lets do business!"

uhm.. no thanx. think your biz sense sucks!!. is probably what they will say. is it possible that there may still be some kind of deal between beemer and Peter ?. I mean why would he use the name at all

This.

BMW Sauber to retain name for now

By Jonathan Noble and Pablo Elizalde Sunday, January 31st 2010, 14:32 GMT


BMW Sauber is not planning to change the team's name at least before the start of the season, Peter Sauber said on Sunday.

Although BMW quit Formula 1 at the end of the 2009 season, the Hinwil-based squad has retained the BMW Sauber moniker so far.

Sauber said during the launch of the team's new car at Valencia that there were no plans to change the name yet because of television money and Concorde Agreement-related issues.

"It is not planned before the start of the season," he said. "We entered the 2010 season as BMW Sauber and this is the name."

When asked if Ferrari, who will supply engines to the team this year, was unhappy at the BMW name, he said: "No. It is okay for most."

[antoniob]

thanx Denthul. good a reason as any I guess. would have been nice though if beemer still wanted to have some interest in the team.

[Gaz]

it is daft ecclestone/fia should let them drop the BMW part to save BMW face.

[Jabberwocky]

you could also argue why did BMW keep the Sauber part of the name?

[Jensonb]

you could also argue why did BMW keep the Sauber part of the name?

This is why.

[headless]

I think it is a good name and rolls of the tongue lovely

[Gaz]

or perhaps BMW are going to bring out a Ferrari Powered M6.

that would be an awsome car, Ferrari engine but none of the other Italian shonky electricals etc.. German Precision.

[7UpJordan]

or perhaps BMW are going to bring out a Ferrari Powered M6.

that would be an awsome car, Ferrari engine but none of the other Italian shocky electricals etc.. German Precision.

Williams used to have Austin Rover as a sponsor on their cars in the 80's so imagine if Sauber had that on their car as well.