- 18 Dec 14, 00:32#430228Its not just F1, we see this in the whole car industry as well as many other supposedly leading edge tech firms
Like Betamax and JVC, like the disaster commonly known as Windows, once a firm have stepped up to the plate and aced a technical space, the rivals go throught the same phases, try get it banned, complain about anti trust or monopoly rules, then try and copy, and then capitulate and stop wasting money to protect some long lost honour.
If we look at what VW have done, and what Fiat are trying, its all about consolidation around the most efficient solutions, but allowing the entities to retain a brand identity. So we have Audi and Lamborghini, 2 car firms traditionally from the opposite sides of everything, yet the R8 and Gallardo share almost everything, except they charge double for the Lambo.
Why would a company spend billion on an engine to compete with the other firm when it could use that money to buy the industry standard for the next decade? The whole idea of F1 strictly prototype cars by different companies just has to look at the car industry. The average F1 fan wouldn't notice that 3 teams share a chassis, when each has gone bansai on the front nose and sidepods.
Ferrari is very rare in building its own engines and their backward looking stance towards hybrid and other tech is exactly why they are overdue to close their engine facility and start shipping cars with rebranded engines from Merc, Audi or BmW. McLaren F1, Zonda etc have such engines
And on the F1 track, traditionally 1 was about garagistas building their own chassis, buying engines and creating the bodywork from a wooden buck, well things have evolve so far that buying a proven engine and chassis and active suspension provides the same scope for differentiation from aero and the other modern garagista specialties.
Lets face it tho, if F1 went to spec engine and chassis tomorrow, everyone would want Merc gear, except those clinging on to the 'spend our way ahead of others' of the olden days
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